Think of your travel agent cover letter as your boarding pass to a rewarding career. It's your chance to showcase your passion for curating unforgettable travel experiences, your comprehensive knowledge of destinations and itineraries, and your unwavering commitment to exceeding client expectations.
Ultimately, a well-crafted cover letter can be the key to unlocking exciting new opportunities in the travel industry.
In this guide, we’ll explore how to create a compelling cover letter that sets you apart from other applicants and lands you the travel job of your dreams!
11 May 2023
Dear Mr. Chang,
Imagine standing atop a majestic mountain peak, the crisp alpine air filling your lungs as you gaze out at a panorama of untouched wilderness. Picture yourself immersed in the rhythmic pulse of a Māori haka, the power reverberating through your body and beckoning you closer. Lastly, envision diving into the crystal-clear waters of a hidden lagoon, surrounded by vibrant Cook Island coral reefs teeming with life.
These are just a few of the extraordinary experiences I've had the privilege of both experiencing and curating for countless travellers during my six years as a travel professional across New Zealand and Australia. My passion for unveiling the hidden gems and untold stories of these incredible lands has fueled my career and ignited a deep desire to connect people with the transformative power of travel. I am thrilled at the prospect of joining a company that shares my commitment to providing unforgettable and authentic travel experiences.
Throughout my career, I have consistently demonstrated a passion for exceeding client expectations. Whether it's crafting a bespoke itinerary for a family adventure or meticulously planning a corporate retreat, I take pride in creating personalised experiences that leave a lasting impression. My dedication to building strong client relationships is evident in my 95% client satisfaction rating and numerous positive testimonials.
In addition to my expertise in crafting customised itineraries, I possess a deep understanding of the logistical intricacies involved in travel planning. I have extensive experience booking flights, accommodations, transportation, and activities, ensuring that every detail is meticulously planned and executed. My proficiency in navigating complex visa requirements and travel regulations ensures that clients can focus on enjoying their journey without any unnecessary stress or complications.
Moreover, my passion for New Zealand extends beyond its stunning landscapes and abundant wildlife. I am deeply committed to sharing the rich cultural heritage of Aotearoa with visitors, fostering a deeper understanding and appreciation for Māori traditions, art, and history. I believe that travel should be a transformative experience, and I strive to create itineraries that not only showcase the natural beauty of New Zealand but also offer opportunities for cultural immersion and personal growth.
Tiki Tours Abroad's commitment to curating authentic and immersive travel experiences resonates deeply with my own values as a travel agent. I am particularly impressed by your focus on kaitiakitanga, sustainability, and supporting local tourism. I am confident that my passion for our beautiful country, combined with my extensive expertise in travel planning, would make me a valuable asset to the Tiki Tours team.
I am eager to contribute my skills and enthusiasm to Tiki Tours Abroad and to help your clients create lifelong memories of their journeys through Aotearoa. I am available for an interview at your earliest convenience and look forward to discussing how my experience can benefit your company.
I hope to hear from you soon!
Yours sincerely,
Hannah Hayes
Sections of a travel agent cover letter
Your cover letter is a narrative of your journey as a travel expert. It should showcase your passion, knowledge, and commitment to providing exceptional service to potential clients.
To create an effective cover letter, we recommend including the following:
-
Cover letter header: Provide your contact details and the date so employers can reach out to you.
-
Greeting: Use a professional greeting and address the hiring manager by name, when known, to show your initiative and attention to detail.
-
Introduction: Grab the attention of employers by providing a brief overview of your professional experience and any relevant standout achievements.
-
Body paragraphs: Expand upon your professional successes, client satisfaction track record, and expertise in crafting personalised itineraries.
-
Conclusion: End your cover letter with a strong call to action and reiterate your passion, expertise and excitement for the role.
- Signature: Conclude with your name and any relevant titles or certifications.
Your travel agent cover letter should be a snapshot of your expertise, not a novel! It’s best to keep your cover letter to one page.
A concise cover letter allows hiring managers to assess your qualifications quickly and leave them wanting to learn more about you.
Explore our collection of cover letter examples from other retail and customer service professionals for inspiration and guidance:
For more helpful tips, be sure to check out our article on how to write an effective cover letter.
Ready to make a memorable first impression? Next, we’ll explore how to craft a compelling introduction.
Introduction of a travel agent cover letter
Start your cover letter by sharing a captivating story that illustrates your in-depth knowledge of destinations and ability to handle unexpected travel challenges.
Perhaps you rescued a stranded traveller by quickly rebooking their flights and accommodations, or maybe you created a dream honeymoon itinerary that perfectly matched a couple's unique interests and budget.
Share a specific example demonstrating your resourcefulness and expertise in the field, using numbers and data where possible.
Dear Mr. Morgan,
As a passionate travel professional with seven years of experience curating personalised itineraries and exceeding client expectations, I was thrilled to discover the Travel Consultant opening at Tiki Tours Abroad. With a proven track record of increasing sales by 25% at Auckland Travel Co, I believe that my experience aligns perfectly with your company's goals.
To whom it may concern,
I am writing to express my interest in the Travel Agent position advertised on your website. I have always loved to travel and have been to many different countries. I believe my passion for travel and interpersonal skills would make me a valuable asset to your team.
Be sure to maintain a professional and confident tone, using clear and concise language to convey your value to potential employers.
Remember, a compelling introduction sets the stage for the rest of your application and can significantly boost your chances of landing an interview.
11 May 2023
Dear Mr. Chang,
Imagine standing atop a majestic mountain peak, the crisp alpine air filling your lungs as you gaze out at a panorama of untouched wilderness. Picture yourself immersed in the rhythmic pulse of a Māori haka, the power reverberating through your body and beckoning you closer. Lastly, envision diving into the crystal-clear waters of a hidden lagoon, surrounded by vibrant Cook Island coral reefs teeming with life.
Travel agent cover letter body
In the body of your cover letter, follow a clear structure to showcase your value as a travel agent:
- Showcase your travel industry expertise
- Demonstrate how your work style and passion for travel resonate with the company’s brand and mission
- Express your excitement about the role and the opportunity to contribute to the company’s success
- End your cover letter by reiterating your interest in an interview or further discussion and a professional sign off
First body paragraph: your suitability for the role (skills & experience)
Highlight your most relevant travel industry experience and knowledge by including the following in your first body paragraph:
-
Sales achievements: Quantify your success with data like revenue generated, sales targets exceeded, or client retention rates.
-
Client service experience: Share specific examples of how you've gone above and beyond to meet client needs, such as resolving complex booking issues or creating personalised itineraries.
-
Industry knowledge: Highlight your knowledge of booking systems (GDS), travel products (cruises, tours, etc.), and any relevant certifications (e.g., Qualmark Endorsements) and specialised training in areas like sustainable tourism or Māori cultural experiences.
-
Destination expertise: Highlight your specialised knowledge of specific regions, cultures, or types of travel.
-
Travel experience: Share personal anecdotes or professional trips demonstrating your passion for exploration and discovery.
- Language skills: Mention any fluency in foreign languages, as this can be a major asset in serving international clients.
Don't just list your skills – connect them to the job! Carefully review the job description and identify keywords or phrases that highlight the agency's specific needs and priorities. Then, tailor your cover letter to mirror those terms, illustrating how your experience and expertise directly address their requirements.
For example, if the description emphasises "luxury travel expertise," share a story about curating a high-end itinerary that exceeded a client's expectations. This demonstrates you've not only read the description but also the perfect fit for the role!
Second body paragraph(s): alignment with the organisation
In this section, demonstrate your understanding of the travel agency's values and mission, pinpointing aspects that align with your own.
Research the agency or company’s website or social media to gain insights into their brand identity, target clientele, and company culture. Where possible, articulate how your career goals and professional philosophy resonate with their values.
In the case of Hello World, their core values include:
- Creating memorable travel experiences for clients
- Providing fee transparency for clients
- Ensuring clients are well-informed about products and services
- Understanding the individual needs of clients with personalised service
By understanding and aligning yourself with these values, you can demonstrate to Hello World that you are a skilled travel agent and a valuable addition to their team culture.
For example:
“Hello World's commitment to crafting unforgettable experiences deeply resonates with my passion for creating personalised travel itineraries that exceed client expectations. In my previous role at Auckland Travel Agency, I consistently achieved a 95% client satisfaction rating by tailoring trips to individual interests and budgets. I am eager to contribute my skills and passion to a company that shares my values of creating exceptional travel experiences.”
Call to action & conclusion: a fun finish
End your cover letter by reaffirming your enthusiasm for the travel agent position and summarising your most relevant qualifications.
Express your desire to discuss how your passion for travel, destination expertise, and client-focused approach can contribute to the agency's success.
Finally, thank the hiring manager for their time and consideration, leaving a positive final impression.
“I am truly excited at the potential of joining your team at Tiki Tours Abroad. My passion for creating personalised travel experiences and my proven track record of exceeding sales goals and fostering strong client relationships align perfectly with your company's commitment to exceptional service and innovative travel solutions.
Thank you for considering my application. Please do not hesitate to contact me at your earliest convenience.
Ngā mihi nui,
Chelsea Iosefa”
Key Takeaways
A well-crafted travel agent cover letter should effectively showcase your relevant achievements, destination expertise, booking skills, and passion for creating unforgettable travel experiences.
Our cover letter builder takes the guesswork out of creating a professional and impactful application.
We'll guide you through crafting a compelling travel agent cover letter that highlights your unique strengths and aligns with the specific needs of your dream travel agency, making you stand out from the competition and opening doors to exciting new career opportunities.
